PROJECT OVERVIEW
This frictionless retail experience enables customers to enter a store with their ID, take any items they desire, and walk out without having to check out at a register. The MRN Agency helped to conceptualize and execute this first of its kind autonomous store for their client, UST Global, on behalf of the Schwarz Group (Aldi, Lidl), at the Bildungcampus in Heilbronn, Germany. MRN parlayed this relationship to expand its partnership into the US with Nourish and Bloom, the first autonomous black-owned store in the country, located in Atlanta, GA.
WHAT WE DID.
MRN supported UST in concept, design, technical design, and installation. As the first autonomous store in Germany, and the first for Atlanta in the US, MRN utilized it’s collective knowledge of design, build technique, technical expertise, and experiential retail to bring this 21st century shopping experience to life. MRN is the Agency of Record for UST Global for all of their global autonomous store builds. MRN is partnering with UST in the United States, France, UAE, Spain, and Germany.
